🎙ī¸ EP 97: Boosting Growth with the Personal SWOT

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In this episode, I'll share my personal experience on the power of using a strength-based approach to leadership. Initially, I treated each person in my team equally, then I discovered the value of leveraging individual talents and strengths to better help my team succeed. From this, came The Personal SWOT Model of assessing individual strengths, weaknesses, opportunities, and threats. This model helps managers understand each team member better and support individuals in their development while building up the entire team. By focusing on strengths and mitigating weaknesses, we can help individuals excel and our team to achieve more.


Main ideas:

  • Understanding that strengths and weaknesses are internal factors, while opportunities and threats are external.
  • Focusing on strengths to help individuals excel and mitigate weaknesses.
  • Asking specific questions to uncover strengths and weaknesses in team members.
  • Leveraging opportunities with strengths and mitigating threats by addressing weaknesses.
  • Using the Personal SWOT model to structure conversations and guide team members' development effectively.
  • Allowing team members to use their strengths in problem-solving to help them shine.


Take charge of your team's success today! Start by asking about their natural strengths and enjoyable aspects of work to uncover valuable insights. Identify tasks for delegation and address challenges with relevant skills to fuel growth.

Learn how the Personal SWOT model can transform your team's performance and drive success. Listen in and empower your team for a brighter future!

Maik Frank

Maik is a PCC Executive Coach and the founder of IntelliCoach.com. He has coached and trained over 400 People Leaders to improve their communication skills and offers guaranteed measurable growth to his clients. He also hosts the Coaching Leader Podcast.

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