In the arena of public discourse, from political stages to office meeting rooms, a specific tactic has become increasingly common: the Strawman Argument.
This rhetorical device involves misrepresenting an opponent's position to make it easier to attack. It is a shortcut to victory that sacrifices intellectual honesty for a quick win.
The Mechanics of the Strawman
The Strawman works by distorting the original argument into its most extreme or negative interpretation.
The Scenario: A building manager installs more security cameras after a series of thefts.
The Strawman Attack: "So, you want to spy on everyone? You don't trust your neighbors and want to curtail civil liberties?"
The original intent (preventing theft) is ignored. Instead, the opponent constructs a "straw man"βa caricature of the argument based on surveillance and distrustβand attacks that instead. It is easy to knock down, but it fails to address the actual issue.
Other examples abound:
Parenting: A parent denies a request to go to a party due to safety concerns. The child responds, "Why do you hate me?"
Corporate Branding: A coffee chain changes "Merry Christmas" to "Happy Holidays" to be inclusive. A media outlet headlines, "Coffee Chain Declares War on Christmas."
In each case, the attacker assumes a negative intent where none was stated. This approach creates spectacle and outrage, but it lowers the quality of debate and halts progress.
The Antidote: The Steelman Approach
The alternative to this intellectual laziness is the Steelman Argument. This approach requires a counterintuitive first step: assuming positive intent.
To "steelman" an argument is to address the strongest, most charitable version of the opponent's position before offering a counterpoint.
The Scenario: The same building manager installs cameras.
The Steelman Response: "I understand you are seeing an increase in theft and have chosen a technological solution to protect the property. That makes sense. However, I see potential downsides regarding privacy and would like to discuss alternatives."
This response validates the problem (theft) and the intent (protection) before introducing the counter-argument (privacy). It treats the other party as a partner in problem-solving rather than an enemy to be destroyed.
Why Maturity Matters
The Steelman approach is less theatrical than the Strawman. It doesn't generate viral clips or angry headlines. However, it is the only path to genuine resolution.
By assuming that most people enter a debate with positive intentionsβeven if their execution is clumsy or their words are poorly chosenβthe conversation shifts from a battle of egos to an exchange of ideas. This is a core competency in coach-like leadership: the ability to listen past the noise and address the underlying positive intent.
Spotting a Strawman reveals the attacker's bias. Choosing a Steelman reveals the speaker's maturity. In a world quick to assume the worst, the most powerful move is often to assume the best.


Maik Frank
Maik is a PCC Executive Coach and the founder of IntelliCoach.com. He has coached and trained over 400 People Leaders to improve their communication skills and offers guaranteed measurable growth to his clients. He also hosts the Coaching Leader Podcast.
Follow me
π LinkedIn
Get 1 Coaching Skills per Week
Every Sunday, we pick a tool, idea or skill from our paid courses and share it for free in our 1% Better Newsletter! You get practical things to apply right away in your upcoming conversations!
Feedback from our Readers:
"I am inspired to thank you for the valuable input that arrives in the inbox every week. Every Sunday, I take something from it for the coming week β thank you for that!" (Joachim H.)
"Super helpful. I'm in this position mentioned in the newsletter at the moment with a new coworker. I've used the suggested line with a level of success! I'll give this a go this week as well." (Mark D.)
"This is golden, Maik! You read my mind with this newsletter. Thank for you many times!" (Mubina A.)
π’ IntelliCoach Pte Ltd.
7 Temasek Boulevard #12-07
Suntec Tower One
Singapore 038987 UEN 201814680E
π Contact Us
π₯ About us
We create a world where every People Leader knows how to coach their team members. We give Leaders and Teams a magical toolkit to increase their performance and growth.